Apex held the Songkran Festival celebration, creating the happiest workplace that is closest to our employees.
2023.04.14
Sustainable Community
ESG
Issuer: Apex International Co., Ltd.
Issuance date: 14 April 2023
The Songkran Festival, also known as the Water Festival, is an important New Year celebration in Thailand. In the past three years, the festival has been scaled down due to the impact of the pandemic. This year, Apex Songkran Festival is making a grand comeback with a series of activities. The management team and employees are invited to participate in traditional rituals such as bathing the Buddha and the 'Rod Nam Dam Hua', a ceremony to ask for blessings by pouring water on the hands of respected elders. Apex further strengthens our relationship with employees by celebrating the Thai New Year together in a festive atmosphere.
This year, Apex Songkran Festival was held on April 11th and April 12th at the Phra Phrom Shrine plazas of Apex 1 and Apex 2, respectively. Following tradition, the management team and employees bathe the Buddha statues with clean water, and then employees pour scented water on the palms of the management team. Both ceremonies carry blessings and reflect Apex's care and wish for our employees. Traditional Thai snack were available at the event. The plaza was decorated with fluttering colorful flags and the Sand Pagoda, a symbol of gratitude and blessings. Of course, water guns were also present to enhance the festive atmosphere. With live music playing, employees dressed in colorful floral shirts, danced with the management team, creating a joyous and celebratory atmosphere.

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Apex has been deeply rooted in Thailand for more than 20 years, with 99% of our employees being Thai nationals. The management team upholds a people-oriented spirit and is committed to creating a workplace environment that is in line with the needs of our employees. In addition to the annual Apex Songkran Festival, we hold charity fairs and arrange visually impaired people to provide massage services from time to time to meet the physical and mental needs of our employees. We have also established various close communication channels. These long-term measures not only create a happy workplace but also align with the ESG goals of employee well-being and social prosperity.
As the New Year approaches, the rich Songkran celebration activities strengthen employees' sense of belonging and make their relationship with Apex closer. The diverse employee welfare activities also highlight Apex's value and care for our employees. In the future, Apex will stay true to our original principles and uphold the spirit of 'Good to you, Good to Apex,' working together with our employees to move towards a sustainable future.
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